Know What’s Next: 2027
Date and Time:
Location:
Hop House at Mystic Lake Hotel & Casino
2400 Mystic Lk Blvd, Prior Lake, MN 55372
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Join us as we bring together brand leaders, marketers and agency professionals to help you understand what you should be thinking about and planning for as you head into 2027. Featuring a networking breakfast, a keynote presentation from Kurt Schmidt, and choice of breakout sessions focused on B2B Marketing (sponsored by Coalition9), Influencer Marketing, Retail Marketing, and Sports Marketing, this is an event you won’t want to miss!
And the first 40 people to register will receive a signed copy of Kurt Schmidt’s latest book, “The Little Book of Networking.” All attendees will receive a crew neck shirt provided by GhostFit Apparel. Must attend the event to receive the free book and t-shirt.
Guest speakers:
| Keynote Speaker | Kurt Schmidt |
| Sports Session | |
| Moderator | Cory Provus |
| Panelist | Martin Nance |
| Panelist | Mitch Helgerson |
| Panelist | Scott Hebert |
| Panelist | Sam Rook |
| B2B Session | |
| Moderator | Aaron Eggert |
| Panelist | Jennifer Zick |
| Panelist | Darin Lynch |
| Panelist | Josh Parks |
| Panelist | Elizabeth Fechter |
| Retail Session | |
| Moderator | Lindsay Early |
| Panelist | Tyler Nogai |
| Panelist | Chad Hetherington |
| Influencer Session | |
| Presenter | Greg Alexander |
Pricing:
Early bird pricing through September 30
- Members: Early bird – $35; Regular – $40
- Non-members: Early bird – $40; Regular – $45
Co-presented by:
Hosted by:
Greg Alexander
Greg Alexander is the President and Founder of Fab Four Labs Marketing, a Minneapolis-based marketing and media strategy firm that partners with brands to design smarter, more effective advertising c…
View Greg Alexander’s Full BioAaron Eggert
Aaron Eggert is a Minnesota-based entrepreneur, community leader, and investor with a proven history of scaling small businesses into high-growth enterprises. Early in his career, he set record-breaki…
View Aaron Eggert’s Full BioCory Provus
Cory Provus begins his third season as the lead television voice for Minnesota Twins baseball in 2024 after being the lead play-by-play man for the Twins radio broadcast team since 2012. Provus, 47, i…
View Cory Provus’s Full BioJennifer Zick
Jennifer Zick is the founder and CEO of Authentic®, a Fractional CMO and marketing transformation firm that helps growing businesses to Overcome Random Acts ofMarketing® and confidently take the next …
View Jennifer Zick’s Full BioJosh Parks
Josh Parks is the founder and CEO of Ghostfit Apparel, a Minnesota based custom apparel company that helps organizations create premium apparel people actually want to wear. Since founding Ghostfit in…
View Josh Parks’s Full BioKurt Schmidt
Kurt Schmidt helps agencies and professional services firms win better clients and grow faster. He was President and Partner at Foundry, the Minneapolis digital product agency he scaled from three peo…
View Kurt Schmidt’s Full BioLindsay Early
Lindsay Early has spent over 20 years helping brands figure out what matters, what’s getting in the way and where to go next. Her career spans brands, retailers, agencies and nonprofits, including 15+…
View Lindsay Early’s Full BioMartin Nance
Martin Nance serves as Executive Vice President and Chief Marketing Officer for the club, where he’sresponsible for developing fan engagement strategy through marketing, content and brand initiatives.…
View Martin Nance’s Full BioMitch Helgerson
Mitch Helgerson is in his fourth season as Chief Revenue Officer. Now in his 21st season with theMinnesota Wild, he previously held positions of Senior Vice President of Marketing and Broadcasting,Sen…
View Mitch Helgerson’s Full BioSam Rook
As the Vice President of Marketing for Mystic Lake Casino Hotel and Little Six Casino, I serve as the senior marketing leader responsible for shaping and executing the enterprise’s marketing vision. I…
View Sam Rook’s Full Bio
