Matt Sargent

Senior Vice President @ Magid

Matt leads Magid's Retail consulting practice. Matt and the Magid Retail team are focused on supporting the profit and revenue goals of retailers, resellers, and distributors through Magid’s customer insights. With over 20 years of experience in delivering market research solutions to retailers and B2B focused distributors, Matt has focused his efforts on applying customer insights to real-world business opportunities.

Prior to joining Magid, Matt worked for the NPD Group focused on delivering insights to tier one retailers in the consumer electronic, office supplies and general merchandise space. Matt received a B.S. in psychology from Santa Clara University with an emphasis in economic theory.

Related Articles and Events

Converting Strangers into Customers in the Mobile Revolution

Event Description As smartphones and tablets become more integrated in our daily lives, it continues to become increasingly important that businesses meet the needs of mobile users. Join Plaudit Design to learn why mobile traffic is so important to both B2C and B2B businesses alike and what makes mobile users so unique. In this presentation, we will take a practical look at several key strategies