Key Consumer Trends Shaping the Future

Few of us ever have enough time in our week to pause and truly consider the key drivers that continually shape and change consumers’ expectations. Those drivers lead to new consumption and buying patterns, new belief systems, and different demands on the products and services we offer. In turn, that requires many of us to pivot frequently or to completely reinvent the products and services we offer. It is time to get ahead of these trends – without the effort of having to discover them for yourself. 

On September 19th, Chief Marketing and Strategy Officer Beth Miller will join us from Magid, a 60-year-old human behavior insights consultancy, to take us through the company’s 2017 Key Consumer Trends.  She will show how they have dramatic implications on consumer expectations across healthcare, CPG, retail, education, media and content creation/consumption, employee engagement, B2B, and more. Matt Sargent, SVP of Magid's retail consulting practice, will also be joining her and sharing thoughts on how these trends are being leveraged by businesses today.

Key Takeaways: 

1. Awareness of top consumer trends Magid is watching
    
2. Real-life examples of trends in action
    
3. New lens to view your consumer and business offering through.

Speakers

Beth Miller, Chief Marketing and Strategy Officer - Magid

Matt Sargent, Senior Vice President - Magid

Agenda

Cost

Parking Info

Ramp parking is available on Marquette between 5th & 4th. Street parking is also available, but please note that parking meters on some streets reset at 4 PM.

Cancellation Policy

All canceled registrations received by the AMA MN office 2 business days by 5pm before an event are eligible for a refund. No refunds will be given for cancellations received fewer than 2 business days before an event. To cancel a registration please contact: office@amaminnesota.org.