How a Savvy Media Strategy Can Boost Your Branded Content

Event Description

"Think like a journalist. Act like a publisher." This has become the new mantra for the modern marketer trying to master content strategy and development. If you're not doing it, you might not be thriving in today's social media connected brand world.
 
And, as any publisher knows, there are two sides to any publishing strategy: You have to make great content, and you have to have a smart, targeted distribution plan to get that content into people’s hands. One without the other is wasted effort.
 
Join Tricia Cornell, Exponent PR Senior Content Developer, and Nicole Pomerleau, Media Director at Colle+McVoy, as they show how combining smart, editorial-style content with a savvy, modern media strategy can help you meet your marketing and sales goals. 

Agenda

Cost

Cancellation Policy

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