DEI Series Part 2 - Inclusive Content

Date and Time:

Tuesday, Jun 22, 2021
4:30PM - 5:30PM


Zoom Meeting (Details will be sent after registration) *Event will be recorded and the recording will be distributed via private link for those who registered but are unable to attend the live version.
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As marketers, we strive to create meaningful content that resonates with our target audiences.  But, marketing to diverse audiences and backgrounds can lead to missed opportunities or destroy a relationship with the consumer if done without recognizing biases.  In this session we’ll discuss how changing demographics will impact brand loyalty, challenge assumptions and how to authentically connect with your audience.  

Key takeaways: 

  • Use research and empathy to create authentic content that drives engagement with target audiences.
  • Factors that influence inclusive content. 
  • Learn inclusive strategies for effective content.


  • 4:30pm Welcome and Announcements 
  • 4:40pm Conversation
  • 5:20pm Q&A Session
  • 5:30pm Informal Networking Breakout Room (OPTIONAL)

This three-part series will continue with "Inclusive Inspiration" in later this summer. Stay tuned for details.


As a non-profit, AMA MN uses registration fees from events like this as our primary income. However, we believe DEI is too important to not be open and accessible to all - that's why this will be a Pay What You Can price structure.

Full price/Non-members $20
Half price/Members $10
Partial payment $5
No payment $0

Event sponsored by: fjorge

fjorge is a full-service custom software development firm, providing technological expertise for your digital needs & dreams. We develop tailored content managed websites, integrated web and mobile applications, and maintenance plans to fit any digital project.

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Jamila Joiner

Fearless Coordinator

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Mikki Morrissette


Mikki Morrissette is the publisher and editor of Minnesota Women’s Press, which has been telling the stories and issues for, by, and about marginalized voices since 1985. In 2020, the magazine and…

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