Shannon Olson

Founder @ Indee Marketing Co-op

Marketing Communications - Vice President 
AMA Minnesota Board of Directors

Shannon brings an eclectic resume along with her to the AMA board. Her work spans corporate strategy, research, innovation, and brand experience, to name a few. With roles including corporate leadership, intrapreneurism (she launched a wildly successful product inside a large company) and independent strategy consulting, she’s tackled both large, complex brand challenges and built ideas and experiences from the ground up. Her most recent adventure is founding Twin Cities start-up, Indee Marketing Co-op. This fresh and flexible approach brings top independent strategists, marketers and creatives together in one place so brands can easily find and hire the best. Name your marketing need and their crew can solve it with a smile.

Shannon earned her MBA in Marketing and Strategy from Carlson School of Management and joined the AMA as a way to meet awesome people and stay better-connected to the ever-evolving world of marketing. Outside of work-life, Shannon enjoys the great outdoors, playing competitive sports and snuggling on the couch with her two pups.

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Lean and Mean: Doing More with Less

Oct 21, 2020 @ 12:00PM - 1:00PM

Marketing plans are changing, budgets are being redistributed and resources are challenged as a result of COVID-19. But now is NOT the time to stop investing in marketing – its time to get creative. Small and mid-sized companies are strained to support sales and customer connection in ways never imagined. Today more than ever, your company needs a lean and mean marketing dream team.