Blog Posts

Volunteer Spotlight Louis Czech

May 16, 2016

Everything the MN AMA offers would not be possible without the amazing work of our volunteers. Meet MN AMA Program Volunteer Louis Czech.

What Type of Marketing Manager Are You?

May 12, 2016

Are you a Brand Champion or Process Powerhouse? Based on the results of a 2015 survey of marketers from marketing agency Contenteurs, there are five distinct types of marketing manager.

5 Questions with Paul Jongeward

Apr 20, 2016

Paul Jongeward is Vice President of Strategy at Morsekode, and he is the speaker at MN AMA's April 26 event. He answered 5 of our questions about the power of video marketing.

5 Questions with Karen Kozak

Mar 11, 2016

Karen Kozak is the Global Brand Director of Corporate Brand Management at Cargill, and she is the presenter at MN AMA's April 5 event. Here she answers 5 of our questions about effective storytelling for an international brand.

5 Questions with Steven Fahrenholtz

Jan 18, 2016

Steve founded the iSquad, a best-in-class internal innovation department that worked with the business units of General Mills. He will be presenting at the January 27 event, Signpost Language: The Five Conversations Every Innovation Leader Needs to Know.

Five Interview Traps and How to Avoid Them

Jan 04, 2016

Here are five common questions asked during the hiring process, and how you can avoid flubbing them.

4 Ways That Curated Content Can Help You Deliver

Nov 24, 2015

We’ve all heard the conventional wisdom that has driven social media practice over the last several years: Content is king, and in the social media era, almost anyone can be a content producer.

Volunteer Spotlight Anne Doucot

Nov 11, 2015

Everything the MN AMA offers would not be possible without the amazing work of our volunteers. Meet MNAMA Social Media Manager Anne Doucot.

Five Ways to Rethink the Marketing Skills Gap

Oct 21, 2015

According to the Content Marketing Institute (http://contentmarketinginstitute.com/wp-content/uploads/2014/10/2015_B2B_Research.pdf) , the number of marketing professionals who are struggling to find talent has grown 320% since 2014. The marketing skills gap is growing and companies aren’t keeping up. Unless marketing leaders start rethinking the skills gap, they could end up dangerously short on

Interested in Insights Like These?

With the most useful, current and rigorous content, the AMA is the essential resource and community for marketing. It’s where ideas are shared and the shape of marketing’s future takes form. Expand your knowledge and build your marketing skill set.