Halle Weisman
Director at Large, Collegiate Relations, 2017 – 2018
AMA Minnesota Board of Directors
Halle is a recent graduate of St. Cloud State University with a Bachelor’s degree in Marketing with honors. During her collegiate years she was a student-athlete and captain on the Women’s Nordic Ski team and held several leadership positions in the American Marketing Association, Career Ambassadors, and the National Society of Leadership and Success. Before her current position at Novus Media, she obtained diverse marketing experience as a Business Development Intern at UTC Aerospace Systems, a Research Assistant for the Herberger Business School, and as a Marketing Street Team Intern at Canterbury Park.
Halle has been an active member of the American Marketing Association since 2012 and served as the Vice-President of Market Research, Executive Vice-President and President for Husky AMA, SCSU’s collegiate chapter. In her positions she led committees to create integrated marketing communications reports for the Hershey Company and Coca-Cola Company, integrated new research tactics developing each case through exploratory and quantitative questionnaires, created a 20 page Annual Report, and helped execute over 60 events.